Blog "Macro pocket"Blog

[Information on boosting immunity] To be able to answer with an awareness of why it is “organic” and what is “safe” ①

[Immune power up information]
Recently, the new coronavirus has taken the world by storm.
In this corner, you can find information on how to build a body that can withstand corona,
We will introduce excerpts from past musubi magazines and books published by Seishoku Publishing.
The 6th article is a joint lecture record (upper and lower) by Atsuo Fujii, President of Anshin Agricultural Co., Ltd., serialized from "Musubi Magazine June 6" to "Musubi Magazine July 6" (6 in total) times).
-----------------------------------------------------------------------------------
Some of the appealing “organic” and “pesticide-free” labels go too far

 The themes of the lectures were, without question, what is “organic” and what is “safe”.
 Especially for those who are interested in macrobiotics and whole foods, "organic" or "safe" is one of the big criteria when choosing food.The key to that is the "display" that Mr. Fujii first picked up.
 When you go to a natural food store, you will notice attractive catchphrases and pops such as "organic," "pesticide-free," "additive-free," and "handmade."
 I can understand that the sellers are enthusiastic about conveying to the consumer what they want to appeal to the consumer, as there are many products that are particular about their products. .
 As an example, Mr. Fujii showed the label of a certain Japanese confectionery with the name of the ingredients that read "Azuki bean paste (organic)".
 “Azuki may be organically grown, but red bean paste (as a processed product of azuki beans) is not organically grown.”
 Other raw materials are also heavily labeled as “organic” or “domestic”. “I understand that you have a lot to write about, but it is the manufacturer's responsibility to provide consumers with accurate information,” says Mr. Fujii.

Excellent display of verbal explanations other than what is written

 When we talk about labeling, it includes not only the labeling of raw materials printed and attached directly to product packaging, but also pops displayed on product shelves in stores.
According to Mr. Fujii, "display" refers to "a means by which information can be transmitted."This means that verbal explanations, as well as written explanations, are excellent "displays."
 “I would like to draw your attention to the fact that the people who are called cooking class teachers are in charge of labeling. I hope you can.

Emphasis on "safety" following the issue of falsification of the Food Labeling Law enacted last year

 Food labeling is what we rely on when choosing food, but in principle, there were various circumstances before all food products became obligatory.
 Mr. Fujii explained the food labeling law, which came into force in April last year, while touching on such circumstances.
 The Food Labeling Law is based on three laws: the JAS Law, the Food Sanitation Law, and the Health Promotion Law.The Food Labeling Law was created by collecting only the parts of each law related to food.
 Furthermore, the “Food Labeling Standards” were established based on the Food Labeling Law, and specific rules for labeling were determined.
 The Food Labeling Act was promulgated in June XNUMX.It came into force in April last year, nearly two years after its promulgation.According to Mr. Fujii, it was supposed to be enforced a little earlier, but the implementation was delayed due to a sudden focus on a certain food problem.
 XNUMX10This is the impact of a series of so-called food camouflage problems that have occurred one after another at famous hotels and restaurants since March.
 Therefore, food labeling has come to emphasize "safety".



[Information on boosting immunity] To be able to understand and answer why it is “organic” and what is “safe”
-----------------------------------------------------------------------------------
Atsuo Fujii
President and CEO of Anshin Agricultural Co., Ltd. Born in Hiroshima Prefecture in 1967.1995 Worked for NPO Japan Organic & Natural Foods Association. 2003 Established Nousuisan ID Co., Ltd. 2014 Established Anshin Nogyo Co., Ltd.・Specialized field, support record, profile, etc. / Support for introduction of GAP (agricultural production process control method) ・JGAP senior judge ・Japan Consumers Co-op GAP lecturer ・Ministry of Agriculture, Forestry and Fisheries GAP lecturer・Vegetable sommelier lecturer, etc.